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        <title>Video Archive – The Conference by Media Evolution</title>
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        <description>Media Evolution is a membership organization that help media industries to innovate and grow.

The videos in this podcast are generated at our annual conference The Conference and lectures we arrange throughout the year.

http://www.mediaevolution.se</description>
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        <itunes:author>Video Archive – The Conference by Media Evolution</itunes:author>
        <itunes:subtitle>Videos generated by Media Evolution</itunes:subtitle>
        <itunes:summary>Media Evolution is a membership organization that help media industries to innovate and grow.

The videos in this podcast are generated at our annual conference The Conference and lectures we arrange throughout the year.

http://www.mediaevolution.se</itunes:summary>
        <itunes:keywords>media, music, games, publishing, future, social, tv, film, 334841</itunes:keywords>
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            <title>Q&amp;A: Up in the air – Drones and Above</title>
            <link>http://videos.theconference.se/qa-up-in-the-air-drones-and-above</link>
            <description>&lt;p&gt;Up in the Air - Drones and Above:&lt;br&gt;Adam Pruden,&lt;br&gt;Mads Wilson.&lt;div&gt;&lt;p&gt;In this session we explore how technology is growing wings, or at least propellers and jet engines. Around the globe, flying drones are being tested for more efficient delivery of packages and disaster relief equipment.&lt;/p&gt;&lt;p&gt;A new space race has launched, this time between companies, not countries. Also, personal drones could soon become part of our everyday lives.&lt;/p&gt;&lt;/div&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.theconference.se/qa-up-in-the-air-drones-and-above"&gt;&lt;img src="http://videos.theconference.se/10820441/12066496/2f08aa53800373d8a6f797638c3ac7dd/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Tue, 25 Aug 2015 10:11:28 GMT</pubDate>
            <media:title>Q&amp;A: Up in the air – Drones and Above</media:title>
            <itunes:summary>Up in the Air - Drones and Above:Adam Pruden,Mads Wilson.In this session we explore how technology is growing wings, or at least propellers and jet engines. Around the globe, flying drones are being tested for more efficient delivery of packages and disaster relief equipment.A new space race has launched, this time between companies, not countries. Also, personal drones could soon become part of our everyday lives.</itunes:summary>
            <itunes:subtitle>Up in the Air - Drones and Above:Adam Pruden,Mads Wilson.In this session we explore how technology is growing wings, or at least propellers and jet engines. Around the globe, flying drones are being tested for more efficient delivery of packages...</itunes:subtitle>
            <itunes:author>Video Archive – The Conference by Media Evolution</itunes:author>
            <itunes:duration>08:05</itunes:duration>
            <media:description type="html">&lt;p&gt;Up in the Air - Drones and Above:&lt;br&gt;Adam Pruden,&lt;br&gt;Mads Wilson.&lt;div&gt;&lt;p&gt;In this session we explore how technology is growing wings, or at least propellers and jet engines. Around the globe, flying drones are being tested for more efficient delivery of packages and disaster relief equipment.&lt;/p&gt;&lt;p&gt;A new space race has launched, this time between companies, not countries. Also, personal drones could soon become part of our everyday lives.&lt;/p&gt;&lt;/div&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.theconference.se/qa-up-in-the-air-drones-and-above"&gt;&lt;img src="http://videos.theconference.se/10820441/12066496/2f08aa53800373d8a6f797638c3ac7dd/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <title>Interview with Adam Pruden</title>
            <link>http://videos.theconference.se/interview-with-adam-pruden</link>
            <description>&lt;p&gt;Interview with Adam Pruden, Frog Design, by Andreas Ekström, HD-Sydsvenskan.&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.theconference.se/interview-with-adam-pruden"&gt;&lt;img src="http://videos.theconference.se/10820439/12066243/14fd655b1ea0b3276e668a361e325c10/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Tue, 18 Aug 2015 16:52:10 GMT</pubDate>
            <media:title>Interview with Adam Pruden</media:title>
            <itunes:summary>Interview with Adam Pruden, Frog Design, by Andreas Ekström, HD-Sydsvenskan.</itunes:summary>
            <itunes:subtitle>Interview with Adam Pruden, Frog Design, by Andreas Ekström, HD-Sydsvenskan.</itunes:subtitle>
            <itunes:author>Video Archive – The Conference by Media Evolution</itunes:author>
            <itunes:duration>14:31</itunes:duration>
            <media:description type="html">&lt;p&gt;Interview with Adam Pruden, Frog Design, by Andreas Ekström, HD-Sydsvenskan.&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.theconference.se/interview-with-adam-pruden"&gt;&lt;img src="http://videos.theconference.se/10820439/12066243/14fd655b1ea0b3276e668a361e325c10/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>2015</category>
            <category>up in the air</category>
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            <title>Adam Pruden - Drones in everyday life</title>
            <link>http://videos.theconference.se/adam-pruden-drones-in-everyday-life</link>
            <description>&lt;p&gt;&lt;br&gt;"&lt;b&gt;We are entering a post-smartphone era."&lt;/b&gt;&lt;br&gt;&lt;br&gt;Senior Interaction Designer Adam Pruden, Frog Design&amp;nbsp;and his co-workers&amp;nbsp;examined if drones could be the next big smart device and concluded that it is very possible. &lt;br&gt;&lt;br&gt;In this talk, Adam explains how drones will enter our everyday lives and not only work as smart devices but also as wearables. He gives us a glimpse of a future forecast of how drones will interact with us at a very intimate scale.&amp;nbsp;&lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.theconference.se/adam-pruden-drones-in-everyday-life"&gt;&lt;img src="http://videos.theconference.se/10820439/12066372/5dd4ff031ff28a0e8f3c6aa2dd26450d/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Tue, 18 Aug 2015 15:59:11 GMT</pubDate>
            <media:title>Adam Pruden - Drones in everyday life</media:title>
            <itunes:summary>"We are entering a post-smartphone era."Senior Interaction Designer Adam Pruden, Frog Designand his co-workersexamined if drones could be the next big smart device and concluded that it is very possible. In this talk, Adam explains how drones will enter our everyday lives and not only work as smart devices but also as wearables. He gives us a glimpse of a future forecast of how drones will interact with us at a very intimate scale.</itunes:summary>
            <itunes:subtitle>"We are entering a post-smartphone era."Senior Interaction Designer Adam Pruden, Frog Designand his co-workersexamined if drones could be the next big smart device and concluded that it is very possible. In this talk, Adam explains how drones will...</itunes:subtitle>
            <itunes:author>Video Archive – The Conference by Media Evolution</itunes:author>
            <itunes:duration>19:50</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;br&gt;"&lt;b&gt;We are entering a post-smartphone era."&lt;/b&gt;&lt;br&gt;&lt;br&gt;Senior Interaction Designer Adam Pruden, Frog Design&amp;nbsp;and his co-workers&amp;nbsp;examined if drones could be the next big smart device and concluded that it is very possible. &lt;br&gt;&lt;br&gt;In this talk, Adam explains how drones will enter our everyday lives and not only work as smart devices but also as wearables. He gives us a glimpse of a future forecast of how drones will interact with us at a very intimate scale.&amp;nbsp;&lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.theconference.se/adam-pruden-drones-in-everyday-life"&gt;&lt;img src="http://videos.theconference.se/10820439/12066372/5dd4ff031ff28a0e8f3c6aa2dd26450d/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>2015</category>
            <category>newyork</category>
            <category>up in the air</category>
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            <title>Mads Wilson - Access to space</title>
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            <description>&lt;p&gt;&lt;br&gt;&lt;b&gt;"Imagine a world where companies can have their own rockets and launch their own satellites."&lt;/b&gt;&lt;br&gt;&lt;br&gt;Mads Wilson from Copenhagen Suborbitals&amp;nbsp;talks about why it’s important to develop cheap access to space, and how this can be accomplished with off-the-shelf components.&lt;br&gt;&lt;span&gt;&lt;p&gt;Copenhagen Suborbitals&amp;nbsp;are working towards the ambitious achievement of launching a manned rocket by 2017. Mads showcases testing sessions and explains whilst it's fairly easy to get a rocket up into the space, getting it back down to earth in a safe manner, is quite the challenge.&lt;/p&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.theconference.se/mads-wilson-access-to-space"&gt;&lt;img src="http://videos.theconference.se/10820439/12066459/45c0b0d3e624c7b7f896e8114d95bd14/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Tue, 18 Aug 2015 15:20:36 GMT</pubDate>
            <media:title>Mads Wilson - Access to space</media:title>
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            <itunes:subtitle>"Imagine a world where companies can have their own rockets and launch their own satellites."Mads Wilson from Copenhagen Suborbitalstalks about why it’s important to develop cheap access to space, and how this can be accomplished with...</itunes:subtitle>
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            <itunes:duration>22:58</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;br&gt;&lt;b&gt;"Imagine a world where companies can have their own rockets and launch their own satellites."&lt;/b&gt;&lt;br&gt;&lt;br&gt;Mads Wilson from Copenhagen Suborbitals&amp;nbsp;talks about why it’s important to develop cheap access to space, and how this can be accomplished with off-the-shelf components.&lt;br&gt;&lt;span&gt;&lt;p&gt;Copenhagen Suborbitals&amp;nbsp;are working towards the ambitious achievement of launching a manned rocket by 2017. Mads showcases testing sessions and explains whilst it's fairly easy to get a rocket up into the space, getting it back down to earth in a safe manner, is quite the challenge.&lt;/p&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://videos.theconference.se/mads-wilson-access-to-space"&gt;&lt;img src="http://videos.theconference.se/10820439/12066459/45c0b0d3e624c7b7f896e8114d95bd14/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>2015</category>
            <category>up in the air</category>
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